V2 Vocabulary Building Dictionary
complacent
adjective
Definition: overly self-satisfied due to a high opinion of oneself, and therefore, too content
Synonyms: smug, self-satisfied, self-pleased, at ease, indifferent, apathetic, impervious
Antonyms: humble, diffident, on guard
Tips: Complacent is derived from the Latin complacent, the present participle stem of complacere, literally “to please very much." It is often used to describe someone who is overly pleased with him or her self. It is also used in business to describe companies that are satisfied with the status quo and may be easing up on marketing, etc.
Usage Examples:
American auto makers became too complacent in the 1970’s, allowing Japanese manufacturers to increase auto sales in the US. (at ease, smug)
Strong competition keeps companies from becoming too complacent. (comfortable, impervious)
Don’t become too complacent with the successes you’ve had; you still have a long way to go. (smug, self-satisfied)
After the great revenue year, many of the sales executives became too complacent. (self-satisfied, at ease)
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