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V2 Vocabulary Building Dictionary


augment

verb

Definition: to increase or make greater by adding something

Synonyms: supplement, increase, expand, intensify, enlarge, enhance

Antonyms: attenuate, decrease, degrade, reduce

Tips: Augment is often used in business to describe an attempt to increase presence or visibility (e.g. augment our presence by adding more stores in the area) or to strengthen a marketing program (augment our TV advertising with online advertising). Augmentation does not create, but makes something already developed greater, bigger, or stronger. For a memory trick, think of the cosmetic surgery procedure breast augmentation--the process of enlarging and enhancing breasts.

Usage Examples:

The senator's salary was augmented by funds obtained from illegal bribes. (supplemented, enhanced)

If you want to augment your investment portfolio, you'll have to take some calculated risks. (expand, enlarge)

We want to augment our sales efforts in Phoenix by adding 12 new sales associates. (expand, intensify)

We want to augment our presence in the area by running more television and newspaper advertisements. (increase, expand)


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