V2 Vocabulary Building Dictionary
affinity
noun
Definition: 1. an attraction, identification, or kinship between people or things; 2. a close similarity between two things
Synonyms: liking, penchant, resemblance, relationship, connection, similarity, sympathy, attraction, kinship
Antonyms: aversion, dislike, difference, discord
Tips: Affinity is derived from an Old French word that means "close relationship." There are several specialized meanings of affinity. In business, you may hear of affinity marketing. (In this case affinity is used as an adjective.) The best example is with credit cards. An airline will partner (form an affinity relationship) with a credit card company and offer miles for dollars spent using the airline's credit card. In biology, affinity refers to structural similarity. In chemistry, affinity refers to the attraction of molecules to one another. Finally, in medicine, affinity denotes the attraction between an antigen and an antibody. For affinity, think, relationship, similarity, and strong attraction. If you really like someone, you can have a strong attraction or affinity for them. If you really like a particular activity (like golfing, sailing), you can have an affinity for that activity. Affinity can describe a relationship or similarity as well as a strong attraction to someone, something, or an activity.
Usage Examples:
The veterinarian has a natural affinity with animals. (connection, kinship)
There is a strong affinity between the new cars put out by the rival auto makers. (similarity, resemblance)
He always had an affinity for numbers, so I wasn’t surprised when I heard he became an accountant. (penchant, liking)
Many companies do what is called affinity marketing, whereby they align themselves with associations and market their products to association members. (relationship) adjective
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